Our Mission

Our mission is to help you and your family be more active and outdoors.

Being around nature and having a more active lifestyle is directly linked to better health. We care deeply about everyone’s health, but we are particularly interested in children’s health.

Even before the COVID-19 pandemic, children were less active. In schools, recess time has decreased by 40% and access to “free play areas” is down almost 89%. The Kaiser Family Foundation has also found that children are spending an average of 7.5 hours a day behind some kind of screen.

In addition to these numbers, over 30% of kids today are overweight or clinically obese. Conditions like childhood diabetes, depression and ADHD have increased dramatically.

We hope that our products will help everyone, especially children, to get outside and off of screens.

To the best of our ability, All Terrain® supports both local and national organizations whose missions are to get kids active and outdoors.